Minor

Market Analysis

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Program

General Business

Marketing Course Requirement

Complete all of the following courses.

Item #

Title

Credits

Principles of Marketing

3.0

Marketing Measurement & Analytics

3.0

Sub-Total Credits

6

Marketing Electives

Complete four of the following courses.

Item #

Title

Credits

Marketing Applications

3.0

Consumer Behavior

3.0

Advertising and Integrated Marketing Communications

3.0

Marketing Research

3.0

Experimental Social Psychology

4.0

Sub-Total Credits

12

Total Credits

18