This course provides an overview of the video game industry and its related ecosystems, platforms, technologies, and business models. Students will learn about the evolution of video game design and development, the commercialization of games as products and services, and the relationships between various stakeholders in the gaming ecosystem including creators, publishers, distributors, advertisers, and players. Students will analyze short case studies from major companies across sectors including hardware manufacturers, game publishers, marketing firms, eSports organizations, and more. By the end of the course, students will understand how the gaming ecosystem functions as a complex network of interdependent forces.
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