Master In Ecclesial Admin Mgmt

Classes

MEAM 6315: Marketing Strategy for Evangelization and Outreach

This course presents a graduate level overview of marketing principles from a strategic perspective for increasing participation in church events including charitable giving. Topics include situation analysis, targeting and positioning, congregant behavior, marketing mix, ethics and social issues. Lectures, cases, presentations and teamwork reinforce the concepts.

MEAM 6320: Organizational and Personal Management

The course provides a framework for efficient organizational management and focuses on making the organization effective and efficient at every level. Specific topics addressed include the history of management and organization concepts, perception, attitudes and individual differences, motivation, communication, group dynamics, organizational structure, culture and effectiveness, leadership and decision making.

MEAM 6325: Transparency and the Spirit of Enterprise

The course provides the necessary guidelines required for understanding the world from an economic perspective with the aim of helping to develop a critical understanding of structures and mechanism to correctly address related problems.

MEAM 6355: Personnel Management and Administration

The course explains all aspects related to human resources (strategies, policies, methods, realities, etc.) and relates these factors to the direction and administration of all the major HR functions from a pragmatic perspective.